Tag Archives: supermarkets

Insights into County/Metro Business Establishment Patterns

.. new data, released this past week, enable us to better assess county and metro business establishment patterns .. these data help businesses understand how sales of their products and services align with markets .. what counties might be underserved? .. where should marketing and sales operations be ramped up or reduced in scope/reallocated? .. what do these tell us us about organization of market territories? how are these characteristics trending by county? Use the this interactive table to examine business establishments characteristics by county and metro by type of business. See more detail in the related Web section about topics covered in this post. 

• U.S. establishments rose 1.2% from 7,663,938 in 2015 to 7,759,807 in 2016.
• First quarter employment was up 2.1% from 124,085,947 to 126,752,238
• Annual payroll was up 2.9% from $6.3 trillion in 2015 to $6.4 trillion in 2016.

Based on the 2016 data (new April 2018), there are 7.3 million establishments in Metropolitan Statistical Areas (MSAs). In these MSAs ..
• 5.3 million establishments have fewer than 10 employees.
• 6,522 of these establishments have 1,000 or more employees.
• 374 of these establishments have 5,000 or more employees.

MSAs by Number of Establishments with 1,000 or more Employees
The following graphic shows Metropolitan Statistical Areas (MSAs) by number of establishments with 1,000 or more employees. Click graphic for larger view view showing metros labeled with number of these establishments. Expand brower to full window for best quality view.
.. View developed with CV XE GIS software and related GIS project.

Business Establishment Characteristics Updated in Metro Reports
Examine 2014, 2015, 2016 mini trend profiles for establishments by 2-digit sector in Metro Situation & Outlook Reports Choose any MSA by clicking column 3 in this table .. then view section 6.3. Examples:
New York .. Los Angeles .. Miami .. Chicago .. Dallas .. Houston .. Denver .. Seattle

Gaining Insights
Gain insights into these types of patterns by county by detailed type of business (NAICS). Use the interactive table below to examine business establishment characteristics for counties and metros of interest. Data reviewed in this section are based on the Census-sourced County Business Patterns released in April 2018. We have integrated current population estimates with the establishment data in the interactive table.

Tools You Can Use
• create maps and geospatially analyze business establishments at 6-digit industry detail with ready-to-use GIS project/tools .. see related section for details.
• Use the APIGateway tools to build custom business establishment datasets.
• Use the interactive table to query/view sort business establishment characteristics by county and metro.

Data Analytics Web Sessions
Join me in a Data Analytics Web Session, every Tuesday, where we review access to and use of data, tools and methods relating to GeoStatistical Data Analytics Learning. We review current topical issues and data — and how you can access/use tools/data to meet your needs/interests.

About the Author
Warren Glimpse is former senior Census Bureau statistician responsible for innovative data access and use operations. He is also the former associate director of the U.S. Office of Federal Statistical Policy and Standards for data access and use. He has more than 20 years of experience in the private sector developing data resources and tools for integration and analysis of geographic, demographic, economic and business data. Contact Warren. Join Warren on LinkedIn.

Analyzing County Business Patterns by Type of Business

.. mapping and analyzing county business patterns by type of business … this section reviews use of tools and methods to develop custom U.S. by county business patterns data by type of business and develop mapping and related GIS applications. Steps illustrate how to develop a U.S. by county business patterns dataset for the supermarket  industry — NAICS type of business code 445100. Use the interactive table in this related section to examine supermarket business characteristics by county. Create map views such as shown below and perform wide-ranging business patterns data analytics using the tools. Develop similar applications for any type of business – see full list of NAICS/type of business categories. This section is focused on Census-sourced County Business Patterns released April 2016. There are additional data resources that can be used in a similar manner reviewed in main Web section.

Patterns of Supermarket Establishments by County
The following graphic shows patterns of the number of supermarket establishments by county for the Houston metro (bold boundary) region. Counties are labeled with the number of supermarkets and county name. Number of supermarkets shown by intervals/colors as depicted in legend panel at left of map window. Create custom maps similar to this view for your regions of interest depicting establishments, employment or payroll for your type of business selection(s). Click graphic for larger view with more detail; expand browser window for best quality view.

View developed with CV XE GIS software using GIS project.

See full Web section to access data, tools and more detail.

Join me in a Data Analytics Lab session to discuss more details about accessing and using wide-ranging demographic-economic data and data analytics. Learn more about using these data for areas and applications of interest.

About the Author
— Warren Glimpse is former senior Census Bureau statistician responsible for innovative data access and use operations. He is also the former associate director of the U.S. Office of Federal Statistical Policy and Standards for data access and use. He has more than 20 years of experience in the private sector developing data resources and tools for integration and analysis of geographic, demographic, economic and business data. Contact Warren. Join Warren on LinkedIn.

Analyzing Competitive Position: Trader Joe’s & Whole Foods

.. at $3.99 for Triple Ginger Snaps, it doesn’t seem that you can go wrong … this is a Trader Joe’s product that is configured correctly, priced right, conveniently available and positioned as part of a related broader mix of products (how about Dark Chocolate Covered Caramels at $3.99?). Product attributes are one element that need to be considered in business data analytics.

Business Data Analytics can help any business more effectively reach goals and objectives. Whether a new or established business, serving a county or national market, similar tools and methods apply. This section illustrates GIS views taken from the associated GIS project and datasets. These analytical depictions can be developed for any organization and facilitate strategic planning and decision-making.

Trader Joe’s & Whole Foods
Here we take a look at Trader Joe’s and Whole Foods stores in context of GIS analyses and market characteristics.  The following graphic shows Trader Joe’s and Whole Foods locations in the Washington, DC area.

— view created using CV XE GIS and associated Business Patterns GIS Project
— click graphic for larger showing details.

Trader Joe’s & Whole Foods on a National Scale
How do the competitive relationships look on a national scale? See the comparison graphics below. Using GIS project and tools, show the Trader Joe’s location above the Whole Foods layer — or vice-versa. Using the GIS project and tools, zoom into any location.

Trader Joe’s layer shown above Whole Foods layer

Whole Foods layer shown above Trader Joe’s layer

Market Characteristics — Higher Income Households
Back to the DC area … the following graphic shows patterns of the number of households by tract with a household income of $200,000 or more. The number of households having $200,000 and higher household income intervals/color correspondence shown in legend at left of the map. Using GIS data and tools, ranges can be customized/shifted to suit. Similarly, the number of households by different income levels can be set. Select from hundreds of relevant subject matter items.

— view created using CV XE GIS and associated Business Patterns GIS Project
— click graphic for larger showing details.

Helping Your Organization Thrive
  — Enhancing Your Data Analytics Skills

Join me at the upcoming Business Data Analytics Workshop to be held in Alexandria, VA on December 1, 2015. Get experience with computer hands-on data and data analytics tools and methods. Network with peers having similar interests. Register here.

About the Author
— Warren Glimpse is former senior Census Bureau statistician responsible for innovative data access and use operations. He is also the former associate director of the U.S. Office of Federal Statistical Policy and Standards for data access and use. He has more than 20 years of experience in the private sector developing data resources and tools for integration and analysis of geographic, demographic, economic and business data.